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Our Mission

To support our neighbors who are aging or have disabilities to live their best lives by self-directing when, where and how they receive their supports and services.

Our Core Values

Empathetic

We strive to create and maintain an environment where everyone feels understood and supported.

Ambitious

The best participant experiences are created by questioning, pushing, and testing assumptions.

Accountable

We demand the best from ourselves and our teammates.

Empowered

We give people the support and resources they need to live their best lives and do their best work.

Ethical

We make decisions that never compromise the strength of our moral compass.

We believe that individuals lead happier and more fulfilling lives when they can stay in their home and connected to their community. As a Financial Management Services provider, we manage the administrative work involved in hiring Direct Care Professionals as well as managing the payment process for the supports and services you or your family need.

As part of the AssuranceSD family of companies, we believe when choosing self-direction, independence is the goal. But independence with assurance is the ideal outcome. As such, we help make it possible for individuals with long-term care needs to live independently in their own community – with greater power, control, and confidence.

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